The problem I see with 99% of nonprofits who come to me for help is that they are 99% more concerned with finding new donors than keeping the ones they already had. So, I thought - let’s answer the question: how do you know if you need new donors?
Read MoreAhhhh…you made it! End-of-year giving season is behind you and if you are like a lot of my clients and students - you are swimming in the glory of a well run campaign. Congratulations! And with a well run end-of-year campaign can also come what nonprofits know works, but is often the easiest thing to let slide. What is it? Thanking your donors! Check out these 5 cool resources you might not know about yet.
Nonprofits are historically VERY bad at keeping our donors. You might be asking why? Who cares if the retention rates go down? Who cares if MY retention rates are no good?
