How to Have 4 to 6 Touch Points With Your Donors This Summer

The cascade of donations from 2020 and 2021 are gone. Never before have I heard so many nonprofit organizations discuss how “slow” donations are coming in. That’s why I believe what you do during the summer months to prep your donors for year end giving will determine your end-of-year success. Want some ways to have multiple touch points with your donors? Here are a few examples to get you going.

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Watch me raise $3k for Tender

For the third year in a row, I am proudly peer-fundraising for this organization to raise $75k - their largest campaign goal yet. Reaching this goal will increasing their monthly financial gap assistance from $6k per month to $10k per month - effectively increasing the impact by 40%. Think about that 40% more mamas served. Watch me raise $3k for this cause.

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Email marketing for nonprofits according to the data

You can’t track what you don’t measure and despite what you might believe, email marking is not dead. Email still beats social media every day of the week. So many nonprofit organizations come to me saying, “Why even bother?” These are also the ones who usually don’t have strong results because their email consistency is poor.


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