Is your social media capturing your donors' attention? In this blog post, I revamp an Executive Director’s LinkedIn post to better engage donors and share 5 actionable tips to enhance your copywriting and connect more effectively with your audience.
Read MoreWhat you do during the Summer months to prep your donors for year end giving will determine your end-of-year success. Check out these 6 simple things you can do to start warming up your donors before end-of-year giving season.
Read MoreTrust in nonprofits among donors is on the decline. When was the last time you told your donors how you spent their donations?
Read MoreHow I learned an important lesson in fundraising: people, specifically donors, lie all the time.
Read MoreOne of the mistakes I see nonprofits make is that when it comes time to ask for money, they try to ask, inspire, AND educate - all at the same time. It’s too much! Unfortunately, when that happens - it feels like a water hose of information - so much to take in and none of it gets caught. Here are five ways you can educate your donors in the lead up to making an ask for your nonprofit.
Read MoreSo much of what I see in fundraising is what I call walking backwards. You are walking - busy and using up energy, but you basically are always in the same spot not really ever moving forward. Why? It’s because your foundation is cracked.
Read MoreIn my last blog post, I asked the question: How do you know if you need new donors? I put you through a series of questions and calculations to help you figure it out. Spoiler alert - you may NOT need new donors. But let’s say you found yourself saying, “Actually I do need new donors.” Cool, by how many? Specifically…
Cool - but how many?
Read MoreWhen The Little Red Dog got the call - they didn't hesitate, but they needed money. Check out the step-by-step of how this small nonprofit raised $12k in just 10 days.
Read MoreThat means that for every house purchased, car bought and yes - you could argue donation made - there is a woman behind that decision making process.
I’ve said it once - and I’ll say it again - I don’t think that is the right question to be asking BUT for today - I’m going to give the people what they want. Specifically, when clients ask me about finding new donors - I teach them what I call the “Inside Out Method”.
Read MoreThis is one mistake I see nonprofits making over and over again. After getting through an event or campaign then….crickets. That’s right: zero, zilch, nada. Try this instead.
When you post or email or send an appeal out to the world - who are you trying to talk to anyways? My guess is - you might be saying in your head: I dunno...anyone that will listen?
